Last Refreshed: 8/2/2021 11:15:05 AM
Press release

New fulfillment center to enhance future growth and innovation

In 2016, will start the construction of its own fulfillment center in Waalwijk, the Netherlands that will put it in a better position to keep growing and innovating. This expansion will enable customers to choose from an even broader assortment, while they will be able to count on the fastest delivery and the best possible service.

The new fulfillment center, which will have a floor space of some 50,000 square meters, will open its doors in 2017. It is expected to create around 1,000 new jobs in the Waalwijk area. Docdata,’s current fulfillment partner, will continue to support at the new location, and will be responsible for HR and day-to-day management, as well as innovation development.

Convenience and choice

“To make sure our customers and partners can keep relying on as the best online store, continuous growth and innovation are essential,” says Daniel Ropers, Managing Director of “We’re always expanding our assortment, and our customers expect fast and reliable delivery. Our current fulfillment center’s capacity is limited. The new center will give us plenty of extra space to keep growing. We’ll also be able to develop even more innovative concepts that maximize convenience and choice for our customers.”

Innovative services

Examples of innovative services already introduced by are “Vandaag Ophalen” (“Pick up Today”), which allows customers to pick up orders they place before noon on the same day at Albert Heijn stores, and “Logistiek via” (“Logistics via”). The latter service makes it possible for’s selling partners to outsource their stock management and distribution. “Our own fulfillment center enables us to keep expanding innovative services like this,” says Daniel.

Sustainable solutions

The construction of the new fulfillment center will be characterized by sustainable and environmentally friendly choices and solutions, with a focus on energy efficiency and an optimized work climate. For example, the building will make use of recycled water and renewable energy.