June 13, 2022 – Stop & Shop, one of the six Ahold Delhaize great local brands in the U.S, announced last week it will invest $140 million in its New York City stores. This investment aims to improve the shopping experience for local customers by adding thousands of new items to reflect the diversity of the neighborhood it serves. In the next two years, the brand will remodel the majority of its New York City stores. Stop & Shop celebrated the remodeling of the Bay Plaza store in the Bronx last week to mark the start of this program.
Stop & Shop’s New York City stores will also have a renewed focus on value, offering more sale bins and special values on relevant products. Stop & Shop is also the first retailer in New York City’s five boroughs to offer Flashfood, which gives customers access to fresh produce, meat, dairy, bakery and other items nearing their best-by date at discounts up to 50% off. The mobile app not only helps regular shoppers save over $500 a year on their grocery bills, it furthers Stop & Shop’s commitment to reduce food waste by 50% by 2030. Flashfood launched at the Bay Plaza store on June 10 and will expand to other New York stores later this year.
The company is also making a significant investment in the community outside its stores with a $1 million pledge to fight food insecurity across the boroughs this year. A decades’ long partner of Food Bank for New York City, Stop & Shop will once again be sponsoring the food bank’s Mobile Pantry – an eight-week-long distribution of fresh produce and pantry staples that will kick off on June 24. It is also expanding the Stop & Shop School Food Pantry Program in the boroughs. The program was established to help limit barriers impacting students’ ability to succeed in the classroom by making sure that they have consistent access to food. By year-end, Stop & Shop will support more than 30 in-school pantries across NYC.
“We’re proud to make such a significant investment in New York City, and we’re excited to show customers that we can be the one-stop shop for everything they need and that we’re delivering great value, particularly in this current economic environment,” said Gordon Reid, Brand President of Stop & Shop.
Diverse neighborhoods
At the center of Stop & Shop’s enhancements to its NYC stores is a significantly expanded assortment from around the globe to better meet the needs of the diverse neighbors it serves. The Bay Plaza store in the Bronx, for example, will feature a new ‘Global Market’ with authentic products from 14 different regions tailored to its neighbors and for those looking for unique products for globally inspired cooking. The Global Market will include a wide array of West Indian & Caribbean products, including items specific to Puerto Rico, the Dominican Republic, and Jamaica, plus Halal meat, dairy, and grocery items. As part of the Maspeth, Queens, remodel, Stop & Shop will expand its Chinese and South American offerings, and Sheepshead Bay customers will enjoy more Eastern European and Kosher foods. Additionally, stores will also offer hundreds of items locally made in the New York Metro area including West African fonio chips from NYC-based Yolélé and Mike’s Amazing® vegetable oils and mayonnaise.
Stop & Shop began operating in New York City more than two decades ago and currently operates 25 stores in the Bronx, Brooklyn, Queens, and Staten Island – and home delivery in all five boroughs. Stop & Shop employs more than 3,300 associates in the city. Overall, it operates over 400 stores throughout Connecticut, Massachusetts, New Jersey, New York and Rhode Island.
