January 26, 2018 - Ahold Delhaize announced the appointment of Johan Boeijenga as Brand President of Super Indo, effective April 1, 2018.
Johan joins from the Dutch drugstore chain Kruidvat, with operations in the Netherlands, Belgium and France and part of A.S. Watson B.V, serving as Chief Operating Officer and board member.
He has been in the retail industry for two decades, and started his career with Albert Heijn in the Netherlands in 1988. Since then he has held several positions at Albert Heijn and Ahold, most recently as CEO Ahold Central Europe, Czech Republic and Slovakia until 2009. He also served as CEO TOPS Royal Ahold in Indonesia from 2000 to 2003. Before joining Kruidvat in 2014, Johan worked among others at Jumbo supermarkets in the Netherlands and had his own consultancy firm.