Etos, founded almost 100 years ago in the Netherlands, has invested substantially in creating a new look and feel in recent years as it opened new stores, rolled out a new store concept and created own-brand products. Our health and beauty brand has a long history of innovation and is trusted to help customers live healthy and happier lives.
Learn more about Etos crossing borders here:
In addition to drugstores, supermarkets are an important channel for cosmetics, and having strong own-brand items is of great value. An example of how our local brands can be Better Together, sharing best practices and learnings to become a better place to shop for customers, every day. It is also an example of leveraging “best own brands,” a key element of our strategy.
With Etos products already sold in stores of the American brands (Stop & Shop , Giant, Food Lion, Hannaford, Peapod), it is now ready to begin a new European adventure.